DICKSONS FOOD-TO-GO UNIT
A bespoke container retail and catering unit combining food service, customer seating and retail sales within a secure, highly branded hospitality environment.
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ABOUT THE PROJECT
A food-to-go destination designed for convenience.
Developed for Dicksons, this bespoke 40ft container conversion was designed to combine food preparation, retail sales and customer seating within a single compact structure. The project created a highly functional food-to-go destination while maintaining a strong visual identity aligned with the company's established brand.
Internally, the container was divided into two distinct zones. One side housed a fully equipped catering kitchen designed to support the preparation and service of hot food, while the opposite side provided a retail and seating area where customers could browse products and enjoy refreshments in a sheltered environment.
Large roller shutter openings were incorporated into both customer-facing elevations, creating an open and welcoming frontage during trading hours. Fixed canopies positioned above each opening provided protection from the elements, helping to improve customer comfort and maintain year-round usability.
Security formed an important part of the design brief. Roller shutter closures and secure shuttered windows provided robust protection outside trading hours while maintaining the clean appearance of the unit.
A number of bespoke features were integrated to enhance the customer experience, including an external removable display shelf and a recessed display fridge positioned directly within the serving counter to maximise product visibility and encourage impulse purchases.
The completed unit delivers a practical and secure food service environment, combining efficient catering facilities, customer seating and strong brand presence within a single container conversion.
CLIENT
LOCATION
PROJECT TYPE
SIZE
Dicksons
South Shields, London
Food-to-Go Retail & Catering Unit
40ft Container Conversion
KEY FEATURES
SPLIT USE LAYOUT
A dual-purpose design combining a commercial kitchen with customer seating and retail facilities.
SECURE BY DESIGN
Roller shutters and secure window systems provide protection while maintaining a clean visual appearance.
CUSTOMER EXPERIENCE
Large service openings, sheltered canopies and customer seating create a welcoming environment.
RETAIL FEATURES
Integrated display solutions help maximise product visibility and encourage sales.
BRAND IDENTITY
Bold colour application and elevated signage create a highly recognisable destination.
THE DETAILS
Every element of the project was designed to support efficient food service while delivering a strong customer experience.
The combination of catering facilities, retail space and indoor seating allows the unit to operate as a complete food-to-go destination, while carefully considered security measures ensure the facility remains protected when not in use.
Bespoke display features, branded finishes and customer-focused details help create an attractive and highly functional hospitality environment.
40ft High-cube container
Split kitchen and retail layout
Fully equipped catering kitchen
Internal customer seating
Roller shutter openings
Fixed weather canopies
Secure shuttered windows
Bespoke removable display shelf
LAYOUT
Split kitchen & retail configuration
ACCESS
Large roller shutter openings
SECURITY
Roller shutters & secure windows
BRANDING
Two tone paint finish
CUSTOMER FEATURES
Integrated display fridge
Removable external product shelf
"Combining catering, retail and customer seating within a single secure structure, the container provides a practical food-to-go destination that balances operational efficiency with a strong and recognisable brand presence."
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